• Professional training professionals for over 60 years on the national and international market

  • Selected and professionally trained collaborators at the highest levels of the sector

  • Professional training center for hairdressers, beauticians, make-up artists, nail reconstruction

  • Leader in professional training in Italy

  • Innovative learning method to train hairdressers and beauticians and insert them into the world of work right away

  • We are the founders of the MITU 'group (the largest hairdressing franchise in Italy) www.mitubywella.it

  • Partner of the best brands of professional products for hairdressers and beauticians

  • Official training center of Wella Professionals for over 50 years www.wella.it

  • Backstage and photo shoots of major fashion and show events, eg. Miss World www.missmondo.it FestivalShow www.festivalshow.it

  • Miss World Official Partners


Bringing Italian beauty, fashion and style to the world


Building the professionals of tomorrow, workers able to be successfully inserted into the world of work from the end of the academic course. Quick placement in salons and beauty centers.

Our goal is to transmit all the theoretical and practical skills to allow our students a quick insertion in hairdressing salons and beauty centers, because there is no beauty without knowledge!


We offer all the latest trends in the fashion world with a careful eye on the individual needs of each client. Quality services built in a personalized way! Quality at the best price!


In over 60 years we have actively collaborated with operators in the world of fashion and beauty on the national and international scene, including for example:

  • Miss Italy

  • Miss World

  • Miss Excellence

  • Miss Grand Prix

  • Miss Red Carpet

  • Miss Italy and in the world

  • Venice International Film Festival

  • Festival Show

  • Festival Bar

  • San Remo Festival

  • Several designers from the Milan, London, Paris and New York catwalks

  • Milan Fashion Week

  • Wind Music Awards

  • Venice Music Awards

  • Rai

  • Mediaset

  • X Factor

  • Diego Dalla Palma

  • Alternative Hair Show Paris

  • Backstage Baglioni

  • Photo Shooting

  • 16 December 2019 Rome - For the first time the Chamber of Deputies dedicates space to our profession. In collaboration with Wella Professional he has created the "Arts and Professions Italian excellence" award, under the photos of the award ceremony of our group.